We CU!
At 1st CCU, you're not just seen - you're supported. We CU striving, sacrificing, succeeding. And we're here to help you reach your goals, every step of the way.
Feeling Stuck?
If your high-interest auto loan has you feeling trapped, it might be time to shop around. Bring your loan to 1st CCU and enjoy great rates, local lenders, and fast approval.
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0.25% Rate Discount1 when you refinance your vehicle loan from another financial to 1st CCU
- Need a loan? Applying is Fast & Easy
- See current rates
- Meet our Lenders
$10 Donation To Local Boys & Girls Club For Each New Member
When you join 1st CCU you're helping to make a difference in your local community. We are donating $10 to local Boys & Girls Clubs on behalf of each new member who joins 1st CCU2 between January 1-March 31, 2026.
A Fresh Start
You're creating a budget, tracking income and expenses, and setting SMART goals. Taking advantage of helpful products and convenient services could save you time and hassle, or could put more money in your wallet each month.
- 1st Rewards Checking
- 1st CCU Anywhere Online & Mobile Banking
- Digital Wallet - a safer way to pay
- Card Controls and eAlerts that YOU customize
- Automated Transfer, Online Bill Pay, and more
Be Scam Savvy in 2026
By staying alert and knowing the red flags to look for, you can significantly reduce the chances of falling victim to scams and fraud.
- Never give out your Online Banking login information.
- Don't click links in unsolicited emails or texts, and don't open an attachment unless you're certain it is legitimate.
- Keep updated firewall and virus software on your devices.
- Use complex and unique passwords.
- Monitor your accounts with Online or Mobile Banking.
1 Hurry - Limited time offer. This offer is valid for Auto Loans that are refinanced from another financial institution. Offer not available for existing loans on file at 1st CCU. Loans are subject to credit approval. Contact 1st CCU for details. Some restrictions apply. Membership eligibility required.
2 To be eligible, the new membership savings account must be opened by a qualifying member who does not already have an existing 1st CCU account. To satisfy the requirements of the offer, you must open the new membership account between January 2, 2026 through March 31, 2026. 1st CCU will donate $10 on behalf of every qualifying new membership account; the local Boys & Girls Clubs receiving the donations will be chosen at the discretion of 1st CCU. Contact 1st CCU for complete details about 1st CCU, our products and services, current rates, and membership qualifications. Federally insured by NCUA. Membership eligibility required.
Anyone living or working in the counties of La Crosse, Monroe, Vernon, Crawford, Trempealeau, Jackson, Buffalo, Eau Claire, Clark, Wood, Juneau, Adams, Sauk, and Richland are eligible to join 1st CCU. Immediate family members of existing 1st CCU members are also eligible to join.
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